BIGCOMMERCE ELITE PARTNER

BigCommerce Development & Strategy
Open SaaS Commerce. Built to Scale.

BigCommerce gives mid-market and enterprise brands the flexibility of open architecture with the reliability of SaaS — and a significantly lower total cost of ownership than legacy platforms. We build, integrate, and optimise BigCommerce stores for ambitious B2B and B2C brands across the UK.

THE GROWTH BARRIER

Your Commerce Platform Is Holding You Back

Growing brands on legacy SaaS platforms hit the same walls: limited customisation, rising app costs, and back-end systems that don't talk to each other. BigCommerce solves these structurally — but only when it's implemented correctly.

Runaway Platform Costs

Stacking third-party apps to fill platform gaps inflates your monthly SaaS spend without delivering a proportional return on operational efficiency.

  • App subscription costs eroding margin at scale
  • Duplicated functionality across overlapping tools

Disconnected Systems

Without clean integration between your storefront, ERP, and CRM, teams resort to manual data entry — creating errors, delays, and a back-office that can't keep pace with order volume.

  • Inventory inaccuracies causing fulfilment failures
  • No single source of truth across commerce and operations

B2B Buyers on a B2C Checkout

Wholesale buyers expect trade pricing, approval workflows, and account-level purchasing. A consumer checkout loses them at the first hurdle.

  • Buyers abandoning due to missing account-based pricing
  • Sales teams processing orders manually outside the platform

Storefront Performance Gaps

Default themes and unoptimised builds leave significant conversion performance on the table — particularly on mobile, where most UK shoppers now transact.

  • Slow mobile load times suppressing checkout conversion
  • Failed Core Web Vitals impacting organic search visibility
OUR SOLUTION

BigCommerce Development That Delivers Commercial Results

We treat BigCommerce as a business product, not a build exercise. Every decision — from architecture to integration — is made with your revenue goals, operational model, and growth trajectory in mind.

What We Build on BigCommerce

Store Builds

Custom BigCommerce storefronts built for conversion — mobile-first, performance-optimised, and designed around your buyer's journey from the first interaction to checkout.

Headless & Catalyst Builds

Composable frontends using BigCommerce's Catalyst framework or custom Next.js/React builds — delivering sub-second performance with full API-first flexibility across your commerce stack.

B2B Edition Implementation

Full deployment of BigCommerce B2B Edition — buyer portals, company accounts, price lists, quote workflows, approval routing, and bulk ordering — purpose-built for UK wholesalers, manufacturers, and distributors.

ERP & Systems Integration

Bi-directional integrations between BigCommerce and your ERP, OMS, CRM, and PIM — eliminating manual sync and giving every team real-time visibility across commerce and operations.

Platform Migrations

Structured replatforming from Magento, WooCommerce, Shopify, or any legacy system to BigCommerce — with full data migration, SEO continuity, and zero disruption to live trading.

Optimisation & Managed Support

Ongoing CRO, performance audits, feature development, and SLA-backed managed support — keeping your BigCommerce store fast, secure, and continuously improving post-launch.

THE INNOVADEL EFFECT

A UK Wholesale Brand's Journey to Self-Service Commerce

01

Discovery & Scoping

A UK-based manufacturer is processing wholesale orders via email and phone. We audit their current setup, map their buyer journey, and define the full BigCommerce B2B architecture.

02

B2B Edition Build

We implement BigCommerce B2B Edition with a branded buyer portal, company accounts, customer-specific price lists, and a quote-to-order workflow — live in eight weeks.

03

ERP Integration

BigCommerce connects bi-directionally to their ERP. Inventory, pricing, and order data sync in real time, eliminating manual reconciliation across their wholesale operation entirely.

04

Growth & Optimisation

Post-launch CRO sprints, performance monitoring, and ongoing feature development compound improvements quarter over quarter — turning the store into a self-sustaining revenue channel.

The BigCommerce Ecosystem We Work In

BigCommerce Enterprise
BigCommerce B2B Edition
Catalyst / Next.js
Klaviyo
Gorgias
Yotpo
Avalara
Algolia
NetSuite
Salesforce CRM
Microsoft Dynamics 365
Stripe
IN-DEPTH CAPABILITIES

What We Build: BigCommerce in Action

BigCommerce Store Development

Custom BigCommerce builds designed around your brand and buyer — covering theme development, custom components, multi-storefront configuration, and conversion-focused UX. Every build is performance-tested and validated against Core Web Vitals before go-live.

BENEFIT TO BUSINESS

A properly built BigCommerce store converts more visitors, loads faster on mobile, and gives your team a platform they can manage without constant developer dependency.

What We Deliver

  • Custom Theme & Storefront Design
  • Multi-Storefront Configuration
  • Checkout Customisation & Payment Integration
  • Core Web Vitals Optimisation
  • Mobile-First UX & Accessibility

Common Engagements

  • New Store Launch (B2C & B2B)
  • Brand Refresh & Rebuild
  • Multi-Region Store Architecture

Typical Setup

  • BigCommerce Stencil Theme Framework
  • BigCommerce Catalyst (Next.js)
  • Multi-Storefront Enterprise Plan

Use Cases

DTC Brand Launch Multi-Brand Storefront International Expansion
Build Your Store

BigCommerce B2B Edition

BigCommerce B2B Edition is purpose-built for wholesale, manufacturing, and distribution — combining a MACH-compliant architecture with a native buyer portal, company accounts, price lists, quote management, and approval workflows. We configure and extend the full B2B suite to match your exact procurement model.

BENEFIT TO BUSINESS

Move wholesale buyers from phone and email onto a self-service portal — reducing order processing overhead and increasing average order value.

What We Deliver

  • Buyer Portal Design & Configuration
  • Company Accounts & User Roles
  • Customer-Specific Price Lists
  • Quote-to-Order & Approval Workflows
  • Bulk Ordering & Requisition Lists
  • Net Payment Terms & Account Credit

Common Engagements

  • Wholesale Commerce Launch
  • DTC Brand Adding B2B Channel
  • Manufacturer Buyer Portal Build

Typical Setup

  • BigCommerce B2B Edition (Native)
  • Headless Buyer Portal via API
  • ERP-Synced Price List Architecture

Use Cases

Wholesale Buyer Portal Trade Pricing Engine Manufacturer Reorder Flow
Launch Your B2B Portal

Headless Commerce & Catalyst

BigCommerce's API-first, composable architecture makes it one of the strongest platforms for headless commerce. We build on Catalyst — BigCommerce's official Next.js framework — or custom React/Next.js stacks, delivering exceptional storefront performance without sacrificing the reliability of BigCommerce's managed backend.

BENEFIT TO BUSINESS

A headless BigCommerce build gives you complete frontend control, sub-second load times, and the ability to connect any CMS, DXP, or marketing tool without platform constraints.

What We Deliver

  • Catalyst Framework Implementation
  • Custom Next.js / React Headless Frontend
  • BigCommerce GraphQL API Configuration
  • CMS Integration (Contentful, Sanity, Builder.io)
  • Core Web Vitals Optimisation

Common Engagements

  • Headless Commerce Build
  • Composable Architecture Design
  • Performance-First Rebuild

Typical Setup

  • BigCommerce Catalyst (Next.js)
  • Custom React Storefront
  • Headless CMS Integration

Use Cases

Headless DTC Build Composable B2B Storefront Multi-Channel Commerce
Go Headless

ERP & Systems Integration

We connect BigCommerce to your enterprise back-office — ERP, PIM, OMS, CRM, and WMS — using BigCommerce's open API architecture, custom middleware, or iPaaS platforms. Real-time, bi-directional data flow replaces manual sync across your entire operation.

BENEFIT TO BUSINESS

A unified commerce and operations data layer eliminates fulfilment errors, reduces overhead, and gives every team accurate, real-time visibility.

What We Deliver

  • ERP Integration (NetSuite, SAP, MS Dynamics 365)
  • CRM Sync (Salesforce, HubSpot)
  • PIM Integration (Akeneo, inRiver)
  • OMS & Warehouse Management Connectivity
  • Custom API Middleware Development

Common Engagements

  • Systems Integration Architecture
  • ERP-Commerce Sync Build
  • Post-Migration Integration Validation

Typical Setup

  • BigCommerce REST / GraphQL API
  • Custom Middleware (Node.js / Python)
  • iPaaS (Celigo, Boomi, MuleSoft)

Use Cases

Real-Time Inventory Sync ERP-Driven Pricing Automated Order Routing
Connect Your Systems

Platform Migration to BigCommerce

We manage end-to-end migrations from Magento, WooCommerce, Shopify, and legacy custom platforms to BigCommerce — with structured data migration, 301 redirect mapping, SEO continuity, and a QA process that protects live trading throughout.

BENEFIT TO BUSINESS

Migrate to a lower-TCO SaaS platform without losing organic rankings, customer data, or order history — and go live on a platform built to scale.

What We Deliver

  • Full Product, Customer & Order Data Migration
  • 301 Redirect Mapping & SEO Continuity
  • URL Structure Preservation
  • Post-Migration QA & UAT
  • Performance Benchmarking Pre/Post Launch

Common Engagements

  • Magento to BigCommerce Migration
  • WooCommerce Replatforming
  • Shopify to BigCommerce Transition

Typical Setup

  • BigCommerce Data Import Tools
  • Screaming Frog Pre/Post SEO Audit
  • Staging Environment QA Protocol

Use Cases

Magento Migration WooCommerce Replatforming Legacy Platform Exit
Plan Your Migration

CRO, Optimisation & Managed Support

Post-launch, we run structured CRO programmes, performance monitoring, and feature development on an SLA-backed retainer — staffed by certified BigCommerce developers who know your store's architecture and can act fast when it matters.

BENEFIT TO BUSINESS

Brands on our optimisation retainer consistently see 20–35% improvements in checkout conversion within the first two quarters of engagement.

What We Deliver

  • Conversion Rate Optimisation (CRO) Sprints
  • A/B Testing & Funnel Analytics
  • Performance Monitoring & Alerting
  • Feature Development & App Integration
  • Security & Compliance Management

Common Engagements

  • Ongoing CRO Retainer
  • Post-Launch Optimisation Programme
  • Emergency Support & Recovery

Typical Setup

  • GA4 + BigCommerce Analytics
  • Hotjar / FullStory Session Recording
  • BigCommerce Checkout Optimisation

Use Cases

Checkout Conversion Uplift Cart Recovery Post-Launch Feature Build
Optimise Your Store
WHY INNOVADEL

What Makes Our BigCommerce Practice Different

Certified BigCommerce Expertise

Our developers and strategists hold active BigCommerce certifications — covering B2B Edition, headless architecture, and enterprise implementations — not just theme-level familiarity with the platform.

Commerce-First Thinking

We start with your commercial model and buyer journey, then select the right technical approach. A technically impressive build that doesn't convert is not a successful project.

B2B Specialists

BigCommerce B2B Edition is one of the strongest wholesale platforms available today. We've implemented it for UK manufacturers, distributors, and hybrid B2B/B2C brands across multiple verticals.

Deep Integration Experience

From NetSuite and SAP to Salesforce and Dynamics 365, we've built and maintained enterprise integrations at scale — in live production environments where reliability is non-negotiable.

Long-Term Partnership Model

We don't build and hand over. Our retainer model keeps a dedicated team active on your account — continuously improving performance, not just maintaining the status quo.

How We Engage on BigCommerce Projects

DIAGNOSTIC

BigCommerce Health Check

A technical audit of your current BigCommerce store — performance, integrations, conversion gaps, and architecture risks — with a prioritised improvement roadmap.

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PHASE 01

Store Build or Migration

End-to-end development of a new BigCommerce store or a managed migration from your current platform — with integration, B2B configuration, and performance validation included.

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DEEP TECH

Headless & Composable Commerce

Catalyst or custom React/Next.js builds architected against BigCommerce's GraphQL API — for brands that need composable performance without sacrificing platform reliability.

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STRATEGIC

CRO & Growth Retainer

An ongoing monthly retainer covering A/B testing, performance monitoring, feature development, and strategic roadmapping — turning your BigCommerce store into a compounding revenue asset.

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Ready to Build a BigCommerce Store That Scales?

Whether you're launching, migrating, or growing — our certified BigCommerce team is ready to build what your current platform can't.