AI-Powered Commerce Platform

AI-Powered Commerce
Experiences Built for Growth

Connect commerce, CRM, customer intelligence, and AI into one scalable ecosystem using Salesforce Commerce Cloud, Shopify Plus, Adobe Commerce, BigCommerce, and headless commerce architectures.

Enterprise-grade SOC 2 ready UK-based global delivery 12+ years in commerce

Trusted by enterprise brands worldwide

Commerce Services

End-to-end commerce transformation

Strategy, build, migrate, integrate, run — across every modern commerce platform.

AI Commerce Orchestration

Select, integrate, and orchestrate AI tools across commerce, CRM, marketing, and merchandising to automate decisions and drive measurable growth across your entire customer funnel.

Explore AI Orchestration

Commerce Implementation

We design, build, and launch ecommerce platforms for businesses that need a trusted delivery partner with deep platform expertise and a structured implementation approach.

Start Your Commerce Build

Salesforce Customer 360 for Commerce

Connect your commerce platform with Sales Cloud, Service Cloud, Experience Cloud, and Data Cloud to unify customer data and deliver consistent experiences across every touchpoint.

Explore Salesforce Customer 360

Commerce Migration

We help ecommerce businesses migrate from legacy or underperforming platforms to modern commerce solutions with structured planning, protected SEO, and post-launch support to minimize risk.

Explore Commerce Migration

Managed Commerce Support

Ongoing support, enhancements, integrations, and performance optimization for live ecommerce platforms, keeping your store fast, stable, and continuously improving long after go-live.

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The Problem

Modern Commerce Needs Connected Intelligence

Fragmented data, manual operations, and isolated AI keep brands from compounding growth. We connect every layer.

Scattered Customer Data

Fragmented profiles across CRM, commerce, and marketing tools.

Slower Growth

Manual merchandising and disconnected funnels stall revenue.

Manual Operations

Order, catalog, and content workflows still managed by hand.

AI in Silos

Models that never reach the customer journey or the storefront.

Our Approach

Digital Solutions, Creating Real Impact!

We design and implement connected commerce ecosystems where Salesforce, ecommerce platforms, data and AI tools are aligned around measurable business outcomes.

AI Use Case Mapping

Identify practical AI opportunities across conversion, retention, service and operations.

System Integration

Connect commerce, Salesforce, marketing and third-party tools into reliable workflows.

Customer Decisioning

Define triggers, segments and automation logic that create better customer journeys.

Continuous Optimization

Support ongoing improvements, enhancements and performance-led growth initiatives.

Platforms

Built on the world's leading commerce stacks

One partner across every modern commerce platform — connected by AI.

Shopify & Shopify Plus Development

From DTC storefronts to complex B2B builds, we deliver custom Shopify development, ERP integration, and performance-first design.

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Adobe Commerce & Magento Development

We design, build, and scale Adobe Commerce ecosystems for B2B, B2C, and hybrid brands across the UK.

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BigCommerce Development & Strategy

We build and optimise BigCommerce stores for mid-market and enterprise brands, combining open architecture with SaaS reliability.

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Headless Commerce Architecture

We design and build composable headless commerce solutions, giving your brand complete control over the buyer experience.

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Salesforce Consulting

Commerce becomes stronger when Salesforce is connected properly

Beyond Commerce Cloud, we help businesses connect customer-facing operations across CRM, service, experience portals and customer data.

Sales Cloud

Sales Cloud

Automate CRM workflows, manage pipelines, and connect sales with your commerce stack.

CRM Automation Integrations
Service Cloud

Service Cloud

Streamline support, manage cases, and deliver AI-powered service for ecommerce teams.

Support Cases AI Assistance
Experience Cloud

Experience Cloud

Build customer, partner, and B2B portals powered by live commerce and CRM data.

Portals B2B Self-Service
Data Cloud

Data Cloud

Unify customer data for real-time segmentation, personalization, and AI-driven commerce decisions.

Customer Data Segmentation AI Foundation
Delivery Framework

An enterprise commerce delivery process engineered for outcomes

Seven connected stages — each with goals, deliverables, AI involvement and measurable commerce outcomes.

Stage 01

Commerce Discovery & AI Audit

Diagnose maturity, identify revenue gaps, define AI opportunities.

Deliverables

  • Current-state audit
  • AI opportunity map
  • Tech & data assessment

AI Involvement

Automated audit of catalog, customer data, search and content readiness.

Commerce Outcome

Clear baseline + prioritized AI roadmap.

Stage 02

Commerce Architecture Planning

Design a scalable composable architecture aligned to business goals.

Deliverables

  • Target architecture blueprint
  • Integration map
  • Platform decision

AI Involvement

Architecture sandbox simulates load and AI workload placement.

Commerce Outcome

Approved blueprint ready for delivery.

Stage 03

UX & Conversion Strategy

Reimagine journeys for conversion, retention and AOV.

Deliverables

  • User journey maps
  • Conversion design system
  • Prototype + tests

AI Involvement

Generative wireframes, AI heuristic evaluation, predictive UX scoring.

Commerce Outcome

Design system tuned for measurable lift.

Stage 04

Agile Commerce Development

Ship enterprise-grade storefronts in weeks, not quarters.

Deliverables

  • Composable storefront
  • Backend integrations
  • CI/CD + observability

AI Involvement

AI-assisted code review, test generation, automated PR workflows.

Commerce Outcome

Production-ready commerce on time, on platform.

Stage 05

AI Enablement & Automation

Embed AI across personalization, search, merch and ops.

Deliverables

  • AI models live in production
  • Automation workflows
  • Data pipelines

AI Involvement

LLM, recommendation, ranking, forecasting and content models.

Commerce Outcome

Compounding AI lift across the funnel.

Stage 06

QA, Security & Performance

Validate quality, harden security, optimize Core Web Vitals.

Deliverables

  • E2E test suites
  • Security review
  • Performance budget

AI Involvement

AI-generated regression tests and anomaly detection.

Commerce Outcome

Zero-defect launch with measurable performance gains.

Stage 07

Launch & Growth Optimization

Go live, monitor, and compound results month over month.

Deliverables

  • Cutover playbook
  • Hypercare
  • Growth roadmap

AI Involvement

AI-driven A/B testing, churn prediction, lifecycle automation.

Commerce Outcome

Continuous growth tied to KPIs.

The Innovadel Advantage

Built to deliver outcomes that compound

Your Commerce, Salesforce and AI Consulting Partner.

12+ Years in Enterprise Commerce

A decade-plus of delivering measurable outcomes across regulated and high-growth industries.

Salesforce-Native Expertise

Certified across Commerce, Sales, Service, Experience and Data Cloud.

AI Embedded, Not Bolted On

Production AI across personalization, search, merchandising, content and analytics.

UK-Based Global Delivery

Senior consultants and engineers shipping across Europe, North America and APAC.

Enterprise-Grade Governance

Security, performance and compliance baked into every engagement.

Long-Term Partnership Model

We measure success by what compounds — quarter after quarter.

Testimonials

Enterprise teams trust Innovadel

Stories from commerce leaders building with us.

Innovadel rebuilt our commerce stack on Salesfo

VP Digital, Luxury Watches

Movado

Their AI personalization layer became the engine behind our DTC growth.

Head of Ecommerce

MVMT

A true enterprise partner — strategy, engineering, and AI under one roof.

CTO

PUR Cosmetics

Ready to Modernize Your Commerce Ecosystem?

Let's discuss how Innovadel can help you build seamless customer experiences across every touchpoint.